About us

We are a young, visionary team, eager to bring space to life through light thanks to Li-Fi.

We want to unleash the potential of light, to connect things and people in a sustainable way, to be a seed of innovation for a better world.

We are developing Li-Fi solutions to meet the growing demand for data traffic and to drive the transition to a fast, secure and sustainable connection that can be integrated with lighting systems that reduce energy consumption.

“Through Li-Fi, light no longer just illuminates a space, it brings it to life.” (F.P.Russo)

The team

To Be was born from the ideas, passion and experience of the two founding partners.

CEO Francesco Paolo Russo

Francesco Paolo Russo

Founder & CEO

Degree in architecture and specialised in Smart redevelopment strategies. General Director of ANGI – National Association of Young Innovators, Expert of the UniVerde Foundation’s CTS, President of Professional Service of the Rotaract Club of Latina, Member of the International Committee “Youth and Innovation for the Promotion of Integral Wellbeing” of the Pontifical Academia Mariana Internationalis, supporting member of the Ampioraggio Foundation

Raniero Pani

Raniero Pani

Co-Founder & CTO

Industrial expert with specialisation in electrical engineering, computer expert and programmer. Twenty years of experience in the field of lighting engineering and demotics, working with some of the world’s largest companies in the sector. An expert in LiFi technology.

Over the years, the team has grown, integrating new resources:

Mauro Piva

Mauro Piva

R&D Manager

Master’s degree in Computer Science with PhD from La Sapienza in Rome, MBA from “Collegè des Ingeniéurs”. Experience in successful companies and start-ups.

Annalisa Milani

Annalisa Milani

Marketing & Communication Manager

Master’s degree in Marketing and Business Communication at Coris Sapienza in Rome, specialised in Digital Marketing at the Digital Combat Academy.

Giacomo Malandruccolo

Giacomo Malandruccolo

PR & Business Developer

He combines his technical training as a Surveyor with decades of experience in the field with his innate skills as a PR & Business Developer.

Eleonora Bompieri

Art Director

Graduated in Industrial Design at La Sapienza in Rome, she continued her studies in branding strategy and experience design at Elisava in Barcelona; Master in video compositing at IED Rome and in UI at Talent Garden Rome. Strong in her transversal knowledge, engaged in the design of strategic and anticipative communications, she boasts experience with national and international, private and institutional clients.

Danilo Fattorini

Danilo Fattorini

Chief Operating Officer

MSc in International Business with a specialisation in Entrepreneurship & SME Management, he has been working for 5 years with several start-ups in the Netherlands, Portugal and Italy, dealing with the development of business plans, management and streamlining of internal processes.

Andrea Molinari

Andrea Molinari

Tech Lead

Experienced Programmer, responsible for the development team. Experience in technology companies of various sectors as IT technical area manager.

and some interns:

Matteo Torella

Junior Front End Developer

Graduated in Information Engineering. He is in charge of front-end development of LiFi applications.