LiFi Geolocation

Making every lamp a source of information

It is an indoor geolocation system that uses LED light modulation to define a user’s position with extreme precision.

It is an IoT solution capable of collecting useful data for decision-making processes and digitising georeferenced services.

The LiFi Geolocation solution represents a mono-directional connection in which the LED lamps transmit a binary code that, thanks to the special App we developed, is received by the camera of smartphones and tablets to define the position of a user with extreme precision.

The technology (which is based on the international IEEE 802.15 standard) works by on-off switching of the light frequency.

This sequence of light emitted is not visible to the human eye and enables data transmission in a green way, thanks to the absence of radio waves and the reduction of energy consumption due to the use of the latest LED lamps.

To Be Srl - LiFi Zone - LiFi G

LiFi G - Hotspot

The LiFi G – Hotspot solution allows the user to enjoy an immersive and innovative experience: simply download the appropriate App on your smartphone, position yourself under the point of light that illuminates the object of interest, and you will be able to enjoy the associated content. Each LED lamp will then be associated with a specific content.

Light and data for a new dialogue between physical and digital.

LiFi G - Indoor Navigation

The LiFi G – Indoor Navigation solution includes the LiFi G – Hotspot offering and enables a geolocalised and immersive experience by conveying proximity content within a given space, enabling indoor navigation services and proximity marketing.

Characterised by high accuracy in terms of geolocalisation, the LiFi G is able, even where GPS signal is not present, to pinpoint the position of a user extremely precisely, achieving results that are far more accurate than other GPS systems.

Far more precise than other indoor geolocalisation technologies available on the market.

By installing a sufficient number of lamps to completely cover the area of interest, it is possible to create a true indoor navigation system in which multimedia content is associated with an area of the map and no longer just a lamp.

The Indoor Navigation function not only enables different types of media content, but also offers numerous additional services, such as

  • Ad hoc route creation
    Routes based on interests, preferences, needs, age or other that improve the service offering and user experience
  • Way-finding services
    Help users orientate themselves, move around and find the main points of interest or utility in spaces.
  • Accessibility services
    They help people with disabilities to use the routes.
  • Data Collecting & Analytics services
    Data collection on visit dynamics, purchase choices, user behaviour and preferences.
  • Industry engagement activities
    Co-marketing services and systems for enhancing activities related to the sector.

Many different services can be imagined according to needs and objectives.

Let’s build the most functional and effective solution together.

LiFi Art vs LiFi Zone

With the LiFi Geolocation solution, the same light that illuminates a point of interest can also transmit information content to users, guiding them along their routes.

In particular, with the aim of fostering the digitisation of the world of Cultural Heritage, we created the LiFi Art project that breaks the traditional mould and gives a new concept of visiting by offering the right content at the right time thanks to the high precision in terms of LiFi Geolocation.

While, in order to offer a modern and innovative content delivery solution in sectors ranging from retail to logistics, from healthcare to Industry 4.0, the LiFi Zone project was born.

Where to start

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